Monthly Archives: August 2013

SKM Group’s ECD Monish Bhattacharyya on “Winging It!” to Discuss Back to School Advertising

Executive Creative Director Monish Bhattacharyya appeared as part of a panel of advertising experts on the local lifestyles program “Winging It! Buffalo Style” today, weighing in on the Class of 2013’s back to school advertising.

To watch a clip of the show, click here.

By |August 29th, 2013|Categories: News||Comments Off on SKM Group’s ECD Monish Bhattacharyya on “Winging It!” to Discuss Back to School Advertising

One Year of Good Action

larryinfo-trio

Wow, I can't believe it's already been one year since I started my journey at SKM Group. As I began to take stock of my first year as new owner, I was amazed at all the places we've been and all we've accomplished. To get a better picture of my...
By |August 28th, 2013|Categories: SKM Culture|Tags: , , , , , |Comments Off on One Year of Good Action

Strategic Planning: Why Marketing Should Be Involved in Your Business

strategic-trio

Each year, our curiosity gets the best of us and we send out a survey to our clients that asks them to evaluate us, and tell us why they continue to work with SKM Group.  Now, I won’t lie and say there isn’t a little internal competition to see...
By |August 28th, 2013|Categories: Blog, Research, Strategy, and Planning|Tags: , , , , |Comments Off on Strategic Planning: Why Marketing Should Be Involved in Your Business

Content Marketing Matters for Energy Marketers

content-trio

Energy: It’s one of the most dynamic industries and one of the hardest to stay on top of. Change in the energy industry is constantly driven by advancing technology, access and development of energy resources, the evolving global energy supply...
By |August 27th, 2013|Categories: Industry Eyecatchers|Tags: , , , , |Comments Off on Content Marketing Matters for Energy Marketers

So What Is It That You Do, Mr. Integrated Services Director?

jeff-trio

Gandhi once said that we must be the change we wish to see in the world. It’s a statement we’ve taken to heart, making changes to our SKM world that resulted in reorganizing the infrastructure of a few different departments, ultimately...
By |August 27th, 2013|Categories: SKM Culture|Tags: , , , , , |Comments Off on So What Is It That You Do, Mr. Integrated Services Director?

SKM Looks to “Three-Peat” in Ad Club Tip-Off Fundraiser

tipofftrio

If someone listed the most competitive professions (actually, wait, I just refreshed my Yahoo! News feed and they have just listed the most competitive professions in a convenient 76-frame slideshow…) OK, hypothetically, if you were to make your...
By |August 26th, 2013|Categories: Blog, SKM Culture, Social Events|Tags: , , , , , , |Comments Off on SKM Looks to “Three-Peat” in Ad Club Tip-Off Fundraiser

A Master’s in Social Media? It’s Happening.

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Social media is everywhere these days, with everyone from tweens to seniors using some form of it. We all know what it is and for the most part, what it entails. What may come as a surprise however, is that having formalized education in social...
By |August 23rd, 2013|Categories: Social Media|Tags: , , , , |Comments Off on A Master’s in Social Media? It’s Happening.

Q2 2013 Missionary Award Winner

pattrio

A round of applause is in order for Operations and Traffic Manager, Patrick Herrmann, for being chosen as the Missionary Award Winner for the second quarter. Pat wears a number of hats at the agency, and we can always rely...
By |August 16th, 2013|Categories: Uncategorized|Tags: , , , , , |Comments Off on Q2 2013 Missionary Award Winner

Missionary Award Winner – July 2013

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Congrats go out to Copywriter Scott Kerrigan for being selected as the July recipient of the Missionary Award. Scott is always volunteering to pitch in and even spearhead extra projects and agency events, like producing our DM Center for...

By |August 12th, 2013|Categories: Uncategorized|Tags: , , , |Comments Off on Missionary Award Winner – July 2013