American Heart Association
Awareness campaign for Buffalo Niagara Heart Walk exceeded fundraising goals.

Barnett Bank
Direct marketing increased small business relationships, as well as deposits and loans.

Chancellor Beacon Academies
Integrated campaign launched charter school system into one of the largest in the nation.

Citibank
Product launch geared to dentists generated awareness and established a model to follow for similar launches.

ESAB Welding & Cutting
Multi-phase campaign reestablished marketplace position and created a supportable brand statement.

IMTS 2004
Drove attendance and improved the experience for exhibitors and attendees.

IMTS 2006
Boosted 2006 show attendance and exhibitor participation.

InterBay Funding Corp.
Email campaign launched lending company in new Canadian markets by taking advantage of localized design and
flash components.


InterBay Funding Corp.
Integrated campaign boosted funding company’s success in new Canadian markets.

InterBay Funding, LLC.
US Website Development.

InterBay Funding, LLC.
Lead Generation Pay Per Click Program.

InterBay Funding, LLC.
Marketing strategy utilized multiple resources to introduce national branding campaign and exceed company’s expectations.

National Fuel Resources, Inc.
Direct mail testing exceeded new customer acquisition goals by 250%.

Niagara County Worksource One
Promoted employment services to Niagara County employers and job seekers.

PNM Sky Blue
Direct mail series promoting the use of clean, renewable wind energy.

Roswell Park Cancer Institute
Branding changed hospital’s image to the “first choice for cancer care.

Sallie Mae Financial Corporation
Positioned K-12 Family Education Loan as the answer to educational finance concerns.

Sallie Mae Mortgage
Sallie Mae Mortgage/Home Equity Cross-Sell.

SunTrust Bank
Direct mail campaign increased post-higher education loans through refreshed branding and testing.

SunTrust Bank
SunTrust Bank Academic Answer Loan – Launched brand new student loan product to a saturated audience with stellar results.

Teachers Credit Union
Successful launch of premier credit card through mail, premiums and in-branch materials.

Time Warner Cable Western New York
3-dimensional mailing nearly triples response rate of previous mailer.